
We live in a rapid paced digital age. New technologies lead to new channels for marketers to communicate with consumers. Direct mail, the web, email, and mobile devices allow consumers to choose what they want to see and when they want to see it.
Today’s marketer must be prepared to integrate print along with these technologies to deliver relevant, personalized messages across multiple platforms. Hatteras' commitment to serving its clients marketing needs has taken us beyond print to provide the following:
Personalized URL (pURL)
Personalized landing pages or micro-sites to deliver targeted campaigns and gather customer data (ex: www.campaignname.com/john.smith)
Personalized Email
Instantaneous 1:1 communication with the same powerful personalization used in print and on the web
Text Messaging
Personalized promotions and messages delivered to the customer through a channel they always have on hand–their phone
